Being consistent with your blog doesn’t necessarily mean posting all the time. It means having some sort of schedule for your blog posts. Be it 3 times a week or once a month.
This can be very challenging to bloggers, you find that this month you are overflowwing with content and the next month your content is as dry as the Sahara.
Solution; Create a content calender every begining of month. Write out your post ideas and work on them a week or two early. This will also give you time to create content.
2. Quantity Over Quality
This mostly happens to me when I do bulk shoots for both my blog and my YouTube Channel. I prefer to do a maximum of 2 outfits at a go, by the third look I’m bored and tired.
Same thing for my YouTube, when I film more than two videos, I most likely will not post the third video. The energy and quality are never good.
Another thing is, more blog posts do not necessarily mean good quality, if you can blog daily and still have great quality content; go ahead.
Solution; Be honest with yourself, if you are not happy with something you created, it’s okay to repeat it or not post it at all. I’ve posted stuff that I didn’t like and I always end up deleting it in the end. Total waste of time!
3. Obsessing Over Numbers
We’ve all been here! You obsess over blog hits, Facebook fans, Facebook likes and shares, Instagram followers and likes etc. It’s not good and it’s not healthy. I’ve mentioned it before in my “How To Be The Best At Anything” post. This deters you from concentrating on what is necessary.
Solution; Set goals for your analytics and then describe what you need to do to achieve those goals. Monthly goals are best, it will be easy to track progress.
4. Under pricing Myself
When it comes to blogging, there’s no standard to set up your rate card. Most times you set according to what you know your work is worth. I’m talking about labour fees here not expenses.
You’ll find that sometimes a potential brand will say “your rates are too high” and another will say “why are you so cheap” Some brands will concentrate on numbers and others will concentrate on ideas/content.
Solution; Create a rate card you are confident in and that resonates with your work. It’s impossible to please everyone. Do not regret when someone says you’re too cheap; take their comment as a compliment and update your rate card.